With bluu ultra-concentrated laundry strips, washing becomes easier, more sustainable, and eco-friendly. No more carrying heavy detergent, spilling powder on the floor, or dealing with sticky containers – one strip is enough for a full load! Whether it's white, black, or colored laundry, from 15 to 95 °C, in the machine or by hand, bluu ensures brilliantly clean and fresh-smelling textiles. bluu is your smart everyday hero: sustainable, biodegradable, skin-friendly, and plastic-free. Every strip helps protect the environment – for clean laundry, clean water, and a healthy nature. Compact and lightweight, these strips are also perfect for travel.
Features

Simple & Practical
One strip for a full load – washing has never been easier. Just place it on the laundry, add water, and start the machine. No more measuring errors, spills, or carrying heavy detergents.
For all textiles & temperatures
bluu is universal: white, colored, or black, wool, silk, cashmere – all get clean and stay fresh for longer. Suitable for 15 to 95 °C, in the machine or by hand.

Sustainable & Eco-friendly
The strips are biodegradable, plastic-free, and free from harmful chemicals. With bluu, water, environment, and resources are preserved – an easy way to reduce plastic and chemicals at home.
Skin-friendly & Safe
bluu is gentle on skin and rated “very good” by Dermatest. Ideal for sensitive skin and allergy-prone users, as it contains no harsh ingredients.

Space-saving & Travel-friendly
Thanks to their compact size and light weight, bluu strips are easy to carry – perfect for trips or small households.
How it works
1. Load the laundry
Place laundry in the drum – white, black, or colored. Even delicate fabrics like wool, silk, or cashmere are gently and thoroughly cleaned with bluu.
2. Place the strip
Simply place the bluu strip on the laundry. When water is added, it completely dissolves within seconds.
3. Start the wash
Turn on the machine – done! Laundry comes out clean, fresh-smelling, and extra soft. Sustainable washing made easy with bluu!
Specs
- Ingredients: = 30 % anionic surfactants, 15–<30 % nonionic surfactants, fragrances (Alpine Fresh variant only)
- Usage: 1 strip per load
- Temperature range: 15–95 °C
- Suitable for: all textiles (white, colored, black, wool, silk, cashmere)
- Biodegradable
- Plastic-free
- Skin-friendly (Dermatest “very good”)
- Easy to dose
- Ideal at home or while traveling